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Zara Baker

#Brand Positioning
#Digital Access Strategy
#Omnichannel Marketing
Growth Strategy
Patient Engagement Strategy
Payer Strategy
Workforce Planning

Growth Blueprint for a Founder-Led Psychotherapy Practice

Client: LEAP

Project: Growth Strategy

#Brand Positioning
#Omnichannel Marketing
AI-Assisted Operations
Digital Governance
Growth Strategy
Market Research
Patient Engagement Strategy

Scaling a Trauma Psychotherapy Practice with Digital & AI Transformation

Client: Wholetherapy

Project: Digital & AI Transformation

#Brand Positioning
#Omnichannel Marketing
#Patient Advocacy
#Website Development
Growth Strategy
Influencer & Community Partnership
Market Access Strategy
Market Research

Expanding Access to Minimally Invasive Fibroid Care

Client: USA Fibroid Center

Project: Go-to-Market Strategy

#Brand Positioning
#Commercial Strategy
#Customer Experience Strategy
#Demand Generation
#Omnichannel Marketing
#Shopify Development
generative ai

Commercial Infrastructure for a Regenerative Skincare Brand

Client: Morphiya

Project: Commercial Strategy

#Community Engagement
#Culturally Informed Care
#Digital Access Strategy
#Omnichannel Marketing
#Patient Advocacy
#Website Development
Grant Writing
Qualitative Research

Bridging Addiction Care Access in Rural America

Client: FLCAS

Project: Health Access Transformation

#Agentic AI
#Brand Strategy
#Demand Generation
#Launch Planning
#Website Development
generative ai
Performance Marketing

AI–Powered GTM for a Cosmetic Surgery Practice

Client: Better Version Lab

Project: Go-to-Market Strategy

#Product Launch

‘Take Your Shot’ With Quarterback Joe Montana

Client: Pfizer

Project: Prevnar20 Vaccine Launch

#Product Launch

‘Do a Double Take’ With Pop Icon Lance Bass

Client: Amgen

Project: Otezla Launch

#Event Digitization

Making Mission Impossible Possible With Event Digitization

Client: Acutus Medical

Project: Event Digitization

AI-Enablement
brand launch
Omnichannel Experience
Performance Marketing
Team Management

Staffing Agency Scale-up: From Fragmented Demand to Predictable Growth

Client: VSH

Project: Brand Experience